Tweak can manage, share or do one or several of whichever of the the most popular social media venues fits your product or service.
The power of this social media juggernaut cannot be denied, with over a billion people “liking,” “friending,” and “commenting” and average of 3.2 billion times each day. Having a strong Facebook presence places your business right in the middle of this huge conversation and provides a venue for you to build your brand, engage with existing customers, reach new audiences, and influence friends and fans.
We understand—it may not be the social media platform you’re most comfortable with. You may wonder how the shorthand of 140 characters could be at all useful, however, it’s one that you must absolutely use to reach your customers. This platform also allows you to connect with your followers on personal level, spread your ideas faster than any other social network, and it’s essentially free market research—if you have a question, just ask your Twitter followers and they’ll certainly answer.
A picture can now be worth a thousand “likes” in addition to a thousand words. According to Huffington Post, Instagram has over 130 million active monthly users, and over 45 million photos being posted per day. This straightforward social media platform packs a big punch for businesses wanting to showcase products (restaurants and retail stores are especially reaping the benefits of Instagram!) Even better—Instagram can be linked to numerous other social media platforms.
Pinterest is undoubtedly one of the most popular social media networks for small businesses—especially those who have products to sell! This highly visual platform accrues 2.5 billion monthly pageviews from 70 million users every month. Pinterest users also buy more of the items they encounter in pins than items on Facebook. Building “boards” and “pinning” on a regular basis takes strategy and consistency, for sure—but this kind of presence gets immediate results.
If you’re a company that specializes in business-to-business (B2B) marketing more than business-to-customer (B2C), creating a Company Page on LinkedIn is essential. Long thought to be a solely a professional networking site, LinkedIn has really made a name for itself by being the social media platform that’s connecting businesses.
I don’t know what Night Sky Ventures would do without Tweak. They are not just our business partners. They feel like family to us. They are fun and understanding people!
We have been able to tell them what we need, which is often changing week by week, and they adapt rapidly and respond. It’s been a load off our minds to know we have them out there promoting our business, leaving us with free time to work on our business, which is what we really want to be doing. I can do a little Facebook promotion on my own but when it comes to facing Twitter, Instagram, and other platforms, I just don’t have time. I feel overwhelmed even thinking about it. Fortunately, I don’t have to! Out of the blue I will see, Oh, look, we have a new Twitter follower! Claudia has been busy! It’s so much fun. She’s been able to come up with post ideas that are brilliant, that I never thought of and now seem so obvious and get a lot of attention.
Holly & Tim Erskine, The Emissary Movie